2012: Green businessman claims small business entrepreneur of the year award

Warren Graver, founder and director of Envirodeck, an industry leader in environmentally conscious and sustainable decking products, was awarded the 2012 Small Business Entrepreneur of the Year® title in the annual Sanlam / Business Partners Entrepreneur of the Year® Competition. 2012-green-business-man-claims-business-entrepreneur-of-the-year-award
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This year’s competition saw 12 finalists qualify for the 2012 Small Business Entrepreneur of the Year® category, which celebrates entrepreneurs who, irrespective of the duration that the business has been active, posted a business turnover of R20 million or less in the 2011 tax year.

Due to the increasing demand on natural resources and the growing awareness on the safe disposal of or re-use of non-biodegradable waste, Warren saw an opportunity in the market for a practical alternative solution to timber in the decking sector.

Fast forward eight years and today Envirodeck supplies environmentally sustainable decking and finishing products, as well as tangible solutions for customers across South Africa and Namibia. As a result of the phenomenal market growth in Southern Africa, Envirodeck is now also expanding into Angola, Botswana, Nigeria and Mozambique over the next five years.

Warren attributes his entrepreneurial success to intense research and product sourcing. He says that research continues to fuel the business as innovative technology is constantly growing and evolving within the industry. Another one of Envirodeck’s strengths is partnering with like-minded and professional business partners who share the same passion and energy for the industry.

According to Dr Kerrin Myres, a member of the 2012 Sanlam / Business Partners Entrepreneur of the Year® judging panel, Envirodeck stood out amongst the other finalists for many reasons.

“Warren is riding the wave of the green movement in South Africa, something that only a handful of entrepreneurs are doing right now. Using a high quality raw material, he creates original outdoor products with flair and great design. Envirodeck is a business with a great future.”